Why Use External Agency for Product Development?

Businesses have two main options when they decide to develop a product - they can either build an in-house team or hire a product development agency (although a mix of the two could also be an option depending on circumstances). Both options have their pros and cons. With this in mind, we will be as impartial as we can as we'll be discussing why a product development agency might be the right choice for you.

Product Development - What? Why? To Whom?

Did you know that, according to multiple studies, including Harvard Business Review, 80-90% of new product launches fail? There are various reasons behind this, but rushed and poorly thought through product development definitely has a big role to play. But what is product development, why is it useful and who is it for?

2022 - A Busy Year

2022 was a very busy year for us: in addition to the product development projects that we have running, we managed to see and do quite a bit - all to make sure that we are in the loop on the latest innovations and to be able to offer an even better service for you. Let's take a look at what we got up to.